Saturday, May 21, 2011

Sunday Morning Vault: The American Beetles: You Did It to Me/She's Mine (1964)

     As we meander around the history or Rock and Roll, it becomes evident that just like in other areas of entertainment that imitation is truly the sincerest form of flattery. In popular music, it also becomes a millstone around the neck of artists and record companies. There is ONLY one Elvis, The Beatles, Stones, Claption...etc.., however billions of dollars are wasted on finding their version of the icon while other artists are languishing.
     Which brings us to the American Beetles. I don't know much about these guys other then someone's attempt (band members? Manager? Record Company) to package them as the American equivalent of the fab four right down to the "Yeah, Yeah, Yeah's".  On the packaging of one of the 45's you can even see them in a pose exactly like their British counterparts. Ironically, the music in these two singles are not bad, and they do a passable job of sounding like a British invasion band, but something more on the lines of Herman's Hermits than The Beatles.
      My imagination runs wild with guys like this, because there are so many questions to ask. For now, we'll just enjoy the music and wonder who in the world thought this was a good idea....


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